Monday 12 August 2013
The enterprise mobility landscape in India is huge and evolving rapidly. Not only consumers, but even the enterprises or organizations are showing their concern and inclinations to embrace the mobility, to enhance the productivity of the employees and the end user experience.
With the introduction of more ‘n’ more powerful and feature-rich mobile devices in the market, it is no more surprising that every Indian employee or worker will be excited to leverage from this mobility trend for improved productivity, flexibility and convenience.
According to the recent reports from Ernst & Young and India’s CIO Klub, chief information offices in India will consider enterprise mobility as a “Key Facet” in order to push their business in the positive direction. The proliferation of Smartphones and touchscreen devices, current 2G network coverage within India, online 3G expansion, and the recent launch of 4G services are the key drivers for the mobility. Moreover, Forrester’s research highlights following things:
• Mobility ranks among the top enterprise priorities during the last year, and that enterprises are all set to improve their financial investments in the mobile devices, applications, middleware and services.
• Today, enterprises are leveraging from the mobility in order to connect more effectively with the business stakeholders and internally with the customers.
• Enterprises are planning to move ahead from the conventional mobility applications like email, calendar, contacts, IM and other tasks to the more powerful and advanced mobility-enabled enterprise applications like ERP, CRM, SCM and so on.
The well known research firm Gartner also notes that the mobile device market is going to be strong throughout the year 2013.
Enterprise Mobility Trends in India….
Market research shows that India will have approximately 130 billion Smartphones-ready workers or employees within different enterprises by the end of 2015. Right now, small and mid-sized businesses are covering almost 65% of an entire market, which is expected to raise up to 70% by the end of 2015. Enterprise mobility has opened the new doors of opportunities and competitive gain for the small as we as mid-sized businesses or organizations within India.
- Enterprise solutions like ERP (Enterprise Resource Planning), CRM (Customer Relationship Management) and more are expected to boost up the growth of the mobility market in India.
- From the conventional dashboard applications to a complete back-end integration – the application maturity has increased a lot.
What about “Network & Connectivity in India”???
While mobility brings a lot of benefits, such as increased workforce productivity, cost savings and so on, the network and connectivity in India are quite a clumsy issue for the enterprises embracing the mobility. However, Cisco has revealed that Indian mobile data traffic is expected to grow 4x faster than Indian fixed IP traffic by the year 2015. It has further revealed that almost 28% of India’s total IP traffic would be from mobile devices in the year 2015.
Connectivity and speed are the major concerns for the enterprises adopting mobility, and it is expected that mobile connection speed will reach to 1 Mbps in the next 2 years.
From all the stats and predictions, it is clear that there is a huge opportunity exist for Indian tech vendors in the enterprise mobility space, provided that they can get rid of some of the challenges associated with the enterprise mobility adoption…!
